Search engine marketing (Google Ads)

Be at the top of search engines (Google and Bing) when customers search for your products and/or services, gaining increased visibility, credibility, and conversion opportunities.

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What You’ll Get with Google Ads Campaigns

Quick and Measurable Results

If you’re looking to achieve expedited results, paid search (Google Ads) is an excellent solution to consider for your business.

 

As soon as your campaigns are launched, you can position your ads at the top of search results, on full display for potential customers actively searching for your products and/or services. With Google Ads campaigns, you can also measure the direct return on your efforts to ensure a positive return on investment (ROI) for your business.

Generate qualified leads and increase your sales

Google Ads allows you to generate qualified leads and increase your online sales by precisely targeting consumers and businesses interested in your products or services.

 

By appearing at the moment when they are actively searching for your solution, you attract potential customers who are ready to buy. This effective targeting increases your conversions and sales while maximizing your return on investment.

Appear in front of your competitors

Place your business at the top of search results to be the first option displayed for consumers and businesses searching for your products and/or services.

 

By developing and implementing a strategy tailored to your business and targeting strategic keywords, your ads will appear at the exact moment when potential customers make their purchasing decision, giving you a decisive competitive advantage.

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A Tailored 6-Step Approach to Your Needs to Propel Your Business Forward

Steps 1

First meeting and initial analysis

During our first meeting, we get to know your business, your needs, challenges, and expectations. This in-depth analysis allows us to understand your business goals in order to develop a customized Google Ads strategy designed to achieve those objectives.

Steps 2

Set your goals and define the strategy

Once your business goals are defined, we will set clear and measurable objectives for your Google Ads campaigns. Based on your priorities (generating leads, increasing online sales, boosting visibility, etc.), we will develop an effective strategy to maximize results and deliver a positive return on investment (ROI).

Steps 3

Website optimization

For a Google Ads campaign to deliver the expected results, it’s essential to ensure that your website meets the needs of potential customers and encourages conversions. We will provide you with recommendations and guide you through optimizing your site, if necessary.

Steps 4

Keyword selection and ad copywriting

We select the most relevant keywords to reach your target audience. We then write compelling ads that capture users' attention, while optimizing the content to ensure excellent click-through and conversion rates. All content will be shared with you for approval. This step is crucial and ensures that every aspect of the campaign aligns with your expectations and vision.

Steps 5

Measurement, analysis, and optimization of your campaigns

Once your campaigns are launched, we closely monitor their performance. We analyze key data such as click-through rates, conversions, and return on investment (ROI). Through this in-depth analysis, we make continuous optimizations to maximize the effectiveness of your campaigns and ensure the best possible return on investment.

Steps 6

Regular performance reports​

We provide detailed reports on the performance of your campaigns, including clear analyses and recommendations. This allows you to track results, adjust your goals, and ensure that your Google Ads strategy remains optimal.

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Accelerate your growth with customized solutions

A partnership focused on tangible results and complete transparency

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Why entrust your digital marketing to our team?

Get concrete and measurable results

We offer personalized, data-driven strategies, along with in-depth tracking and analysis, to maximize the impact of every action and dollar invested.

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Benefit from complete transparency

Retain full access to all your platforms, data, and implemented strategies to track the evolution of your results in real time.

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Responsiveness and availability

We guarantee a swift response to all your requests and adapt each strategy flexibly to meet your specific needs.

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No long-term commitment

Our digital marketing agency doesn’t require a long-term contract because we’re confident that our results will exceed our clients' expectations. We prioritize a relationship based on trust and satisfaction, without long-term commitments.

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Frequently Asked Questions (FAQ)

Have more questions?

Feel free to reach out with any inquiries about optimizing your Google Ads campaigns—our team is here to help!

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Why Invest in Digital Marketing?

If you answer yes to any of the following statements, digital marketing can help you achieve your business goals:

You want to:

  • Increase your sales
  • Boost your profitability
  • Strengthen your visibility with your target audience
  • Become a leader in your industry
  • Build customer loyalty
  • Optimize your return on investment (ROI)

What Types of Results Can I Expect from Your Services?

Our mission is to deliver tangible, measurable, and profitable results. You can expect an improved return on investment, increased visibility, higher conversion rates, and growth in customer acquisition, all depending on your campaign objectives.


What Sets You Apart from Other Agencies?

We will work with you and your team only if we are confident that we can deliver positive results and growth for your business. We make it a priority to generate tangible and measurable results, be available whenever you need us, avoid passing you from one account manager to another, and provide full visibility and transparency in the efforts we implement.


How much do your services cost?

Every business is unique and has different needs and objectives. Therefore, we do not display pricing to ensure that we build a strategy tailored to your business, based on your budget and business goals. Contact us now to receive a free quote.


What type of support and availability can I expect during the project?

We make it a priority to provide you with the best support in the industry and ensure availability for your needs within 24 hours. An account manager is dedicated to your account to ensure the success of the initiatives in place. Since the launch of our business, all of our clients have been served by their original account manager throughout our collaboration.

We guarantee stability in the resources associated with your account. Finally, you will receive regular performance reports to clarify the results of our marketing efforts.


Do I have access to my various advertising accounts?

Yes. You will always remain the owner of your advertising accounts, as transparency and control are at the core of our collaboration.

Case Studies

Discover how we’ve helped our clients increase sales, improve profitability, reduce acquisition costs, and maximize their return on investment (ROI).

Ready to take your business to the next level?

Let’s work together to implement strategies that deliver tangible results.

What Our Clients Say

Very satisfied with my collaboration with Jean-François! He is efficient and dedicated to his work. Having worked with other companies, this has been my best experience with Google Ads. Thank you!

Kristina Dupont

Studio K dermo-esthétique

I have been working with Lauzier Média on my Google Ads campaign for a few months now, and my business has truly grown since then. The service is impeccable, and the results are just as impressive. It’s a real pleasure working with Jean-François—I highly recommend him. Thank you, JF!

Anne-Geneviève Robert

Me Anne-Geneviève Robert, Avocate criminaliste

Amazing experience with Lauzier Média. They quickly understood our needs by asking relevant questions and genuinely taking an interest in our firm instead of giving us a traditional sales pitch. They were incredibly helpful in setting up our campaign and guided us through the challenges we faced. Simple, easy, and enjoyable—I highly recommend this company without hesitation.

Julie Charpentier

Novaconcept

I have nothing but great things to say about the support I received from Jean-François Lauzier. He took the time to listen to everything I had to share about my situation and provided step-by-step recommendations to ensure I could optimize my efforts, time, and money, helping me move closer to achieving my goals. He implemented everything I needed to effectively track my advertising campaign, explaining how and why he developed his strategies. I feel much more informed about best practices and the steps I need to take moving forward. If you need guidance in creating a marketing strategy for promoting your products or services through an online advertising campaign, I highly recommend him without hesitation.

Philippe Ladouceur

Monsieur Présentation